Despite how international media has been portraying the Chinese government on their handling of the situation, this is one of the few times I would say I am actually happy to be living in China. I know many people are going to have their own opinion of how information gets released out in this part of the world, and to be honest there are certain things that do not sit well with me, but that is not what we are here to talk about. I think that the Chinese government has done a tremendous job in getting the country where it currently stands today, with regards to slowing down the spread of the virus.
'As you know the industry that I work for is the FASHION industry. So far, I don’t see any fashion marketers that are getting back into the swing of it. In fact, there’s a large number of job vacancies now closed. The unemployment rate continues rising rapidly, and people are losing their jobs in fashion industry.' - Matthew Gu
We catch up with creative director Marta Grossi. We met Marta in Hong Kong and she is a creative one. The artistic mind of the Banana Project and live soul, it has been hard to keep up with her. Since she has had to stay put for a sec, it was a good time to catch our breathe and catch up with her!
Kevin Ho : This season is named “Vividness”, which is inspired by abstract painting, particularly from artists Lyubov Popova and Albert Gleizes. Focusing on the mix of colors and patterns, I wanted to do something that has the sense of abstract painting, organic and natural. I think it is hard to create that kind of touch by only doing colour blocking, so I expressed it through print design.
